Bone & Joint have launched a new content platform that brings together all of their customer-facing products; their journals (The Bone & Joint Journal, Bone & Joint 360, Bone & Joint Open, Bone & Joint Research and Orthopaedic Proceedings) and digital services (OrthoMedia and OrthoSearch), whilst also providing the flexibility to develop new products in the future.
The platform has been built by technology consultancy 67 Bricks, as part of an ongoing partnership between the two companies. The teams worked closely together to create a digital space that holds user needs at its core, providing a clear, easy-to-use and intuitive platform. The launch marks a significant milestone in Bone & Joint’s mission to be the go-to resource for orthopaedic surgeons throughout their careers.
Will Bailey, Head of Partnerships at 67 Bricks said; ‘We are so proud to have been part of this brave new step into an innovative and forward-looking digital future for Bone & Joint. They have great ideas to improve how they serve their community and we are excited to help them to deliver on them’.
Emma Vodden, Director of Publishing at Bone & Joint said; ‘We are delighted to partner with 67 Bricks on this pivotal platform build which sees us move to an innovative site that allows us to bring together our orthopaedic portfolio in a way not possible before. This is a long-term strategic partnership which will help us deliver our valuable content to our community in an ever-evolving way to keep pace with technological developments and user expectations’.
